Basic American Foods
Grady Britton, 2018
UX Strategy and Creative Direction: Ethan Nguyen
Copywriting: Troy Asplund
Development: Joey Yax and Esther Godoy
Grady Britton helped Basic American Foods redesign and build a new website to communicate their new brand platform, actively engage with their employees, and bolster their digital presence overall. We streamlined the content for a more user-friendly experience for customers, current employees, and new recruits.